Inger is a Resource and Environmental Management candidate at Simon Fraser University. As a member of the Sustainable Transportation Action Research Team, Inger’s research is focused on how Tesla may be shaping consumer perceptions.
Long, Zoe and Axsen, Jonn and Miller, Inger and Kormos, Christine. (2019). “What does Tesla mean to car buyers? Exploring the role of automotive brand in perceptions of battery electric vehicles”. Transportation Research Part A: Policy and Practice, 129, 185--204. doi.org/10.1016/j.tra.2019.08.006