Investigating big-picture technology pathways for reducing BC’s transport GHG emissions alongside social readiness and market support for changing transportation systems.

This project is identifying the expansion potential in BC for low-to-zero carbon, renewable energy use and generation within the transport sector which includes public transit, personal vehicles, and commercial freight.
The project has three themes:
Theme 1: Consumer behaviour and response to zero-emission vehicles.
Theme 2: Deployment strategies for charging infrastructure and hydrogen refueling stations.
Theme 3: Electrification (from bicycles to buses).

Big Five Project:  Began January, 2014 / Project Duration: Five years.

Research Partners

Principal Investigators

Walter Mérida

Principal Investigator, Associate Dean – Faculty of Applied Science UBC

John Axsen

Jonn Axsen

Associate Professor, Resource and Environmental Management


Christine Kormos

Postdoctoral Researcher, Sustainable Transportation Action Research Team

Zoe Long

Zoe Long

Research Manager, Sustainable Transportation Action Research Team School of Resource and Environmental Management.

Martino Tran

Assistant Professor, School of Community and Regional Planning UBC


Inger Miller

Masters Candidate, Resource and Environmental Management

Hoda Talebian

PhD Candidate and Research Assistant in the PICS/transportation for future Project

Solution Seekers

  • BC Ministry of Transportation and Infrastructure
  • BC Transit
  • Capital Regional District
  • City of New Westminster
  • City of Surrey
  • City of Vancouver